Advertising, memory, and custom by Gabrielle A. Brenner

Cover of: Advertising, memory, and custom | Gabrielle A. Brenner

Published by École des hautes études commerciales in Montréal, Québec, Canada .

Written in English

Read online

Subjects:

  • Advertising.,
  • Consumers.,
  • Recollection (Psychology)

Edition Notes

Book details

Statementby Gabrielle A. Brenner and Reuven Brenner.
SeriesCahiers de recherche / Institut d"économie appliquée,, IEA-85-03, Cahiers de recherche (Ecole des hautes études commerciales (Montreal, Québec). Institut d"économie appliquée) ;, IEA-85-03.
ContributionsBrenner, Reuven.
Classifications
LC ClassificationsHF5821 .B72 1985
The Physical Object
Pagination39 leaves ;
Number of Pages39
ID Numbers
Open LibraryOL2780099M
LC Control Number86144379

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